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	<title>iSHOUT interactive &#187; At&amp;T</title>
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	<link>http://ishouti.com</link>
	<description>Social Influence Specialist - Can you afford to whisper?</description>
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		<title>Typical AT&amp;T Money Grab</title>
		<link>http://ishouti.com/2010/05/typical-att-money-grab/</link>
		<comments>http://ishouti.com/2010/05/typical-att-money-grab/#comments</comments>
		<pubDate>Sun, 23 May 2010 17:07:38 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[At&T]]></category>
		<category><![CDATA[iphone]]></category>

		<guid isPermaLink="false">http://ishouti.com/?p=212</guid>
		<description><![CDATA[AT&#38;T announced a new ETF (early termination fee) for the iPhone &#8211; $325
This is just another reason why I will not own an iPhone as long as they stay exclusive with AT&#38;T.
I&#8217;m not even going to talk about the coverage and dropped service issues.
Share on Facebook]]></description>
			<content:encoded><![CDATA[<p style="text-align: left;">AT&amp;T announced a new ETF (early termination fee) for the iPhone &#8211; <strong>$325</strong></p>
<p style="text-align: left;">This is just another reason why I will not own an iPhone as long as they stay exclusive with AT&amp;T.</p>
<p style="text-align: left;">I&#8217;m not even going to talk about the coverage and dropped service issues.</p>
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		<title>AT&amp;T fights back the right way</title>
		<link>http://ishouti.com/2009/11/att-fights-back-the-right-way/</link>
		<comments>http://ishouti.com/2009/11/att-fights-back-the-right-way/#comments</comments>
		<pubDate>Thu, 19 Nov 2009 01:33:11 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[At&T]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Verizon]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://ishouti.com/?p=156</guid>
		<description><![CDATA[AT&#38;T case against Verizon &#8220;There&#8217;s a map for that&#8221; ad was rejected by a Federal Judge in Atlanta Wednesday.  AT&#38;T claims the ad was misleading, but at this point does it matter? The damage is done.  Yes, the can fight it in court, win and maybe get a monitory judgment, but will that make  difference [...]]]></description>
			<content:encoded><![CDATA[<div class="wp-caption alignleft" style="width: 333px"><img title="Mapforthat" src="http://media.bestofmicro.com/,Z-E-229370-3.jpg" alt="Verizons Theres a map for that" width="323" height="214" /><p class="wp-caption-text">Verizons &quot;There&#39;s a map for that&quot;</p></div>
<p>AT&amp;T case against Verizon &#8220;There&#8217;s a map for that&#8221; ad was rejected by a Federal Judge in Atlanta Wednesday.  AT&amp;T claims the ad was misleading, but at this point does it matter? The damage is done.  Yes, the can fight it in court, win and maybe get a monitory judgment, but will that make  difference for the consumer, probably not.  While the lawyers fight it out, the marketing staff at AT&amp;T need to get a response and quick.</p>
<p>Today, AT&amp;T came out with their counter, not as strong because it talks about smartphones and app &#8211; which refer to one product  &#8211; the iPhone, but at least they are trying to answer the map add.<br />
Might, I suggest AT&amp;T look at the user contract and cancellation policies of Verizon.  I think AT&amp;T should talk to customer through the pocketsbooks &#8211; offer a one year contract &#8211; lower termination fees &#8211; get clients in the doors, then you can talk about how good your coverage is and how 3G is a small part of the complete wireless network.</p>
<p>Here is AT&amp;T new ad with Luke Wilson <a href="http://www.youtube.com/watch?v=X3PbBmElObI&amp;feature=player_embedded">sidebyside</a></p>
<p>Just my thoughts!</p>
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